Business Opportunity Memorandum

1. Purpose

This memorandum sets out the strategic case for SELLMyBiz.com as a US-facing, UK-operated technology, marketplace and seller-workflow platform for established privately owned businesses. It accompanies a working demonstration of the product.

Every listing, broker, discussion and deal shown on this site is fictional and produced solely to illustrate the intended experience.

2. Market context

The United States has millions of privately held businesses whose owners are approaching retirement age. Ownership transfer is a structural, demographic event rather than a cyclical one.

Buyer demand is broader than it has ever been: individual searchers, self-funded operators, search funds, family offices and consolidators all compete for the same lower-middle-market cash flow.

SBA-backed acquisition lending gives qualified buyers access to businesses far above their liquid capital, deepening the buyer pool for well-documented sellers.

3. Problem with the incumbents

Existing marketplaces are classifieds. They sell exposure, not outcomes, and their economics end at the enquiry form.

Buyers wade through stale listings with inconsistent financial presentation. Sellers receive volume rather than qualification. Brokers absorb the cost of screening.

Nothing after the enquiry — NDA, disclosure, diligence, LOI — happens on the platform, so no data, trust or defensibility accumulates.

4. Positioning

SELLMyBiz.com is positioned as the transaction platform for US business transfer: professional self-service M&A tooling, confidential marketplace exposure, PREEMPTA acquisition intelligence, information control and an optional upgrade to a licensed US broker. SellMyBiz does not itself act as a US broker, negotiate sales, procure purchasers or conduct regulated brokerage activity.

The name carries exact-match seller intent in natural American phrasing, which lowers acquisition cost on both organic and paid channels.

The platform is US-focused. Growth is national and territorial rather than multi-country: one brand, one platform, and exclusive operating partners state by state.

5. Product architecture

Marketplace: structured listings with normalised financial fields (asking price, revenue, SDE or EBITDA, SBA indication, owner involvement) that make comparison possible.

Deal Assistant: buy-box matching, deal fit scoring, generated diligence questions and illustrative structure guidance.

PREEMPTA acquisition intelligence: analysis of the seller's profile, sector, geography and scale to identify potentially strategically relevant companies, surface acquisition and expansion signals and rank potential strategic acquirers for seller or broker review. Powered by / integrated with PREEMPTA™; the integration forms part of the proposed platform architecture.

Document Vault: categorised sale information with staged, seller-controlled release levels.

Broker network: transparent advisor profiles with focus, segment and deal size, matched to seller mandates.

Deal room: staged disclosure, diligence checklist, milestone tracking and messaging through to close.

6. Revenue model

Seller listing plans and featured placement.

Broker and advisor subscriptions with lead routing.

Buyer premium tier for early access, saved searches and AI matching depth.

Per-deal success or platform fees on transactions completed in the deal room.

Adjacent revenue from lender referral, valuation products and anonymised market data.

7. Go-to-market

Lead with the seller side: valuation and readiness tools capture owners early, months before they list.

Build state and industry landing coverage against high-intent search demand.

Recruit brokers with qualified buyer flow rather than listing slots.

Use the community layer to compound trust and organic reach.

8. Commercial model — exclusive state licences

SELLMyBiz.com is seeking exclusive operating and commercial partners across the United States, granted on a state-by-state basis.

Only one exclusive licence is available per state, subject to agreement, suitability, commercial terms and ongoing performance requirements. It is a scarce, protected territory rather than advertising or reseller access.

Suitable partners include established business brokers, M&A advisers, brokerage groups, regional operators, accountants, transaction professionals and capable market entrants.

State partners receive exclusive territorial rights, a state presence within the national marketplace, inbound seller and buyer opportunities generated through the platform, access to the operating platform — seller intake, professional sale documents, PREEMPTA acquisition intelligence, target lists, document vault and transaction workflow rather than a brand licence alone — and the ability to operate locally under the SellMyBiz brand — all subject to the final licence agreement.

SELLMyBiz.com retains ownership and control of the national brand, platform, technology, marketplace architecture and national positioning. Exclusivity is neither automatic nor perpetual and depends on performance and service standards.

Commercial terms, including any licence fee or revenue arrangement, are available by discussion and proposal.

9. Disclaimer

This document is an illustrative strategic summary, not an offer, a prospectus, a valuation or investment advice. Figures shown anywhere on this platform are fictional demonstration data.